Shopper's Paradise, Coming Soon to Homewood

Forget the mall this shopping season. Downtown Homewood is where it’s at.

Beginning Nov. 30, a handful of seasonal “pop-up shops” will pop into existence in several of the currently unoccupied downtown storefronts. Many of the limited-time businesses will feature gifts from indie crafters—the type of stuff you’d never, ever find at a big-box retailer. From the traditional to the funky, there will be plenty to browse from.

And here’s a secret tip! We’re told some of the “pop-up” vendors may be previews of future Homewood businesses (remember those Argentinean empanadas from Fall Fest? Keep an eye out for them), so make sure to give them a reason to stick around!

“The standard business model is changing at a rapid pace and Homewood would like to be an economy for small businesses to test their viability at street level,” Homewood PR and Events Manager Rachael Jones said. “This is also a symbiotic relationship for landlords looking to fill storefronts and small business owners looking to test their latest lines or independent artisans looking to reach a larger audience.” 

Of course, beyond the “pop-up-shops,” there are plenty of fantastic local businesses to peruse during your holiday shopping, and many of them are offering some great deals. And remember—for every $100 you spend locally, $68 comes back to the community (compare that to $0, when you shop online). 

The pop-up shops will open every Saturday beginning Nov. 30 through Dec. 21.